Natural Health and Beauty Product Trends for Summer

As the warm spring weather draws people outside to soak up the sun and enjoy the great outdoors, health, skin and beauty trends will begin to switch gears. Quick, easy, natural, and of course effective, will be the way to go.

The top 5 trends we’re seeing for spring and summer when it comes to health and beauty:

The No-Makeup Makeup Look.

Women are moving away from overly done-up makeup, to a more natural, fresh-faced look. However, achieving this can be harder than it sounds. If you want to get that natural look without the extra effort, start with healthier looking skin. Prepare your skin from the inside out by drinking plenty of water and eating produce that is rich in colour. Never skip putting on a quality sunscreen, and use skin-loving products with natural ingredients that hydrate and nourish the skin.

Simplified Skin Care Routine.

Why spend 20-30 minutes on a skin care routine when you can get the same results in just 5 to 10? Women and men often believe they need a different product for each part of their routine. But a quality multi-purpose product can actually provide the same results. Not only will it reduce the number of products purchased, but the time needed to apply them all as well. Our True Natural Moisturizing Skin Gel works as a toner, moisturizer and anti-aging treatment all in one.

Products that Protect Against the Elements.

The sun, wind and pollution can wreak havoc on our skin. Consumers want products that help alleviate these stressors – both before and after they are exposed. Natural ingredients, particularly Vitamin E and Aloe Vera, are great for this. As two of our core ingredients, they make our skin gel an excellent choice for protecting your skin against the elements. Here’s why:

When applied topically, Vitamin E shields the skin from early stages of ultraviolet light damage and has been shown to improve the efficacy of sunscreen. Due to its antioxidant properties, Vitamin E reduces the formation of free radicals when skin is exposed to UVA rays. It can also help reduce the severity of a sunburn.

Aloe Vera assists in the natural process of cell division and exfoliation, rejuvenating and rebuilding healthy tissue at an accelerated rate. This promotes healing from external damages and results in younger, healthier looking skin.

 Gender-Fluid Products.

Skin care and beauty products have traditionally been marketed towards specific genders. The reasoning behind this was that the skin of a woman is different from that of a man. While true, men tend to have thicker and oilier skin among other variances, there are actually more similarities than differences. Having the ability to purchase one product for several family members, or even between a couple, can save money and counter space while providing everyone with the skincare they need.

Growth in Baby and Kids’ Skin Care.

Growing awareness of the harsh and sometimes unsafe chemicals used in skin care products, parents are looking for natural options to use on their children. They’re paying attention to ingredient lists, looking for products that are natural, safe and effective. This demand is fueling the growth in baby and kids’ skin care, which is why we’re seeing growing product lines among regular brands as well as natural alternatives.

Learn more about Nature’s Aid and out true natural products here.

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